Insight Strategy Group (now MarketCast) Employee Directory
Market ResearchNew York, United States11-50 Employees
Insight Strategy Group, now operating under the MarketCast brand, is a market research company based in New York. Following a integration with MarketCast, the combined organization focuses on understanding and engaging fans for lifestyle, media, and sports brands, leveraging expanded quantitative, qualitative, and data science capabilities to support strategy development, ad-creative optimization, brand tracking, social media analysis, live event experiences, and product development and positioning. The firm positions itself within the market research and advertising effectiveness space, serving clients seeking to grow fandom and connect with fans who matter to their business.