Primary Care Tie-ins Opportunity to partner with primary care networks to deploy mobile fundus imaging and streamline referrals to ophthalmologists, expanding screening coverage and driving adoption in clinics with high patient volume.

Mission-Driven Upsell Position Insight Optics as a preventive care enhancer to health systems focused on early detection; offer maintenance and data workflow optimization services to improve compliance with annual eye screenings and reduce downstream costs.

Data Collaboration Leverage the mobile imaging network to create data-sharing partnerships with clinics, payers, and laboratories; emphasize interoperability, secure remote reviews, and integrated reporting to boost value proposition.

Funding & Grants Target opportunities tied to non-dilutive funding, grants, and nonprofit collaborations (e.g., United Way) to scale pilots, demonstrating social impact and potential for government or foundation support.

Market Positioning Differentiate from larger players by emphasizing agility, low headcount, and rapid deployment; use this to pursue mid-market healthcare systems seeking quick ROI and scalable screening programs.