Infinit Nutrition

Wellness and Fitness ServicesOhio, United States11-50 Employees

Infinit Nutrition is a Cincinnati-based wellness and fitness company that develops customizable nutrition solutions intended to support athletic performance. Its offerings combine real ingredients with evidence-based science, and are designed to be all-in-one, isotonic, and easy to digest, with palatability in tough conditions. The products are made to be free from artificial colors, sweeteners, and preservatives, reflecting a focus on natural ingredients. The company leverages a patented Osmo-FIT system to guide its formulation approach.

Its target market includes athletes who need reliable fueling and recovery to improve performance and training consistency. Founded in 2003 by IRONMAN triathletes, Infinit Nutrition is privately held and emphasizes innovation, sustainability, and strong relationships with employees, vendors, consumers, and the planet. Based in Cincinnati, Ohio, the company has introduced several new offerings in recent years, including a May 2024 Nutrition Coaching suite developed with a certified sports dietitian.

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