Premium private club Target Indian Ridge Country Club for premium memberships and corporate partnerships leveraging its status as a desert private club with multiple golf courses, tennis, spa, dining, and social programming.

Lifestyle amenity upsell Offer value-added services and cross-promotions to residents and members, such as spa packages, fitness and personal training, and exclusive dining experiences across its three restaurants to boost average spend.

Digital engagement Leverage its tech stack and existing digital footprint (Google Analytics, social channels) to run targeted campaigns for membership drives, events, and seasonal promotions aimed at high-income households in the Palm Springs area.

Event & program expansion Propose sponsorships, tournaments, and trainer-led clinics or pickleball and bocce programs tailored to the club’s active social calendar to drive guest traffic and potential conversion to full membership.

Strategic partnerships Position partnerships with luxury brands, local hospitality providers, and real estate developers to integrate exclusive offers for homeowners and tenants in Indian Ridge communities, tapping into cross-promotional channels.