Small team, high touch Target the firm as a niche accounting partner for construction or manufacturing-related projects in Peoria, offering tailored financial and compliance support that suits small businesses with lean staff.

Digital footprint Leverage their WordPress site and analytics setup to propose conversion- and marketing-focused services, such as SEO optimization, lead capture improvements, and data-driven reporting for visibility in local markets.

Tech stack fit Position IT and automation services that integrate with their current tools (Google Analytics, Gravity Forms, Bootstrap) to streamline workflows, invoicing, and client onboarding.

Growth potential With revenue under $1M, present scalable, cost-effective cloud and process-improvement solutions that can unlock margins and enable client diversification in the accounting services space.

Competitive angle Differentiate by offering mid-market security, compliance, and reporting enhancements to compete with larger firms, while emphasizing personalized service for small business clients.