Innovative Product Offerings IG Masonry Support has developed specialized masonry support systems, including B.O.S.S.+ and B.O.S.S. A1, which are BBA-certified, hygrothermally tested, and fire-rated. This demonstrates their capability to provide high-performance, compliant solutions for diverse construction projects, presenting opportunities to target clients seeking certified, sustainable building materials.

Sustainability Commitment The company's recent investments in electric forklifts and low-emission delivery vehicles highlight a focus on reducing environmental impact. Promoting these eco-friendly practices can appeal to builders and architects prioritizing green construction and sustainability credentials.

Industry Engagement Participation in prominent industry events like the Brick Awards and partnership with the Brick Development Association positions IG Masonry Support as a recognized leader in brick architecture. This engagement provides networking opportunities to connect with influential architects and contractors involved in high-profile projects.

Market Expansion Potential With a range of brick support and cladding systems tailored for both residential and commercial sectors, there is a significant opportunity to expand into new regional markets or construction segments that prioritize innovative facade solutions and architectural customization.

Collaborative Growth The company’s collaborations with educational institutions like Hertford Regional College to support skill development suggest avenues for building long-term relationships with construction talent pools and contractors, facilitating future project collaborations and sales growth.