Merchant Fintech Push iFood's merchant fintech push signals openness to merchant banking tools; opportunities to upsell payments orchestration, card processing, lending, and reconciliation integrations with restaurant POS and ERP systems.

AI Data Capabilities With an AI and data focus from the Hekima acquisition, iFood is positioned to partner on data analytics platforms, ML model hosting, demand forecasting, and customer experience analytics for restaurant networks and suppliers.

Brand Partnerships The Starbucks collaboration demonstrates iFood’s willingness to scale through enterprise brand partnerships; there are opportunities to offer loyalty programs, CRM integrations, POS connectors, and co-marketing services to other chains and large merchants.

Cloud & Security A modern cloud focused tech stack signals demand for reliability, security, and performance optimization; opportunities exist for cloud cost optimization, security hardening, API management, and observability services to support iFood-scale operations and partner ecosystems.

Sustainable Logistics Sustainability and green logistics initiatives, including electric delivery options, open doors for fleet management, route optimization, EV charging partnerships, and sustainability reporting for merchants and logistics clients.