Luxury partnerships Leverage Hublot’s active sports and lifestyle collaborations, such as football sponsorships and events like FIFA World Cup and UEFA competitions, to pitch co-branded experiential retail partnerships, limited editions with premium retailers, or flagship store activations in key markets.

High-end warranty Opportunity to emphasize after-sales value with Hublot’s decade-long warranty program in conversations with affluent customers and high-value retailers, using it as a differentiator in premium distribution channels and aftercare services.

Limited editions Capitalize on recent launches and limited editions (Classic Fusion Titanium Retroverse, Big Bang Summer collection) to drive exclusive in-store experiences, pre-order events, and targeted marketing with luxury e-commerce partners.

Sustainability angle Highlight environmental initiatives (SORAI and Polar Pod collaborations) to attract sustainability-minded buyers and retailers, offering co-marketing around responsible sourcing, green packaging, and transparent supply narratives.

Global footprint With over 140 boutiques and a strong e-commerce presence, target expansion into strategic markets via omnichannel campaigns, flagship relocations, and partnerships with luxury consortia to maximize reach and conversion.