Longstanding local insurer HPB Insurance Group has over a century of service in North Carolina, indicating deep local market knowledge and established client relationships—a strong base for cross-selling complementary personal and business insurance products.

Independent agency leverage As an independent agency representing multiple national carriers, HPB can tailor coverage and pricing, presenting sales opportunities to offer competitive quotes, bundled policies, and specialty coverage for varied client needs.

Scale opportunity With 11-50 employees and a revenue range of 100M-250M, there is potential to upsell commercial lines, employee benefits, or technology-enabled risk management services to mid-market clients seeking enterprise-grade solutions.

Tech-savvy operations Utilization of modern web and security technologies (Cloudflare CDN, WordPress/Umbraco, HTTP/3, analytics) suggests openness to digital engagement, portals, and online policy management; opportunities exist to offer customer experience enhancements and digital transformation services.

Strategic parent backing Being a fully-owned subsidiary of Pinnacle Financial Partners provides cross-sell potential for financial services, risk management, and integrated insurance offerings to Pinnacle clients and partners.