Houck Transit Advertising

Advertising ServicesMinnesota, United States11-50 Employees

Houck Transit Advertising is a family-owned advertising services company that specializes in transit advertising. It operates as a full-service provider that works with public transit systems to place campaigns on city buses across the Midwest, including Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, and Wisconsin. The company has a long history, having operated exclusively in transit advertising for 95 years, and it is based in St. Paul, Minnesota. Its campaigns aim to increase awareness of clients' products and services through high-impact, cost-effective out-of-home advertising in busy transit corridors.

Its customer base consists of public transit systems and the advertisers that partner with them to reach urban audiences through transit media, providing a scalable, cost-efficient way to convey messages in high-traffic areas. It has emphasized open communication, respect, and integrity in its partnerships, and a concrete development in its recent history was securing a contract with the City of Waukesha, Wisconsin to operate the Waukesha Metro transit bus advertising program after a competitive bidding process in 2019.

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