Maintenance bundles Leverage the showroom and full line of chemicals, parts, and accessories to create maintenance bundles and subscription services. Promote the in-house water testing lab to drive recurring spa and pool care appointments, upsell accessories like filters, covers, and cleaning supplies.
Local partnerships Capitalize on being the first Hot Spring spa dealer in Weber County by forming regional partnerships with home builders, landscapers, remodelers, and local hospitality properties to include spa installations and service in their projects.
Ecommerce growth Optimize online presence and e-commerce by enhancing WooCommerce storefront, offering online scheduling for spa installation and maintenance, and running targeted digital marketing to attract nearby customers; use existing tech stack to improve search visibility.
Maintenance programs Develop maintenance programs and service contracts tied to the water testing lab, offering preventative maintenance, annual checkups, and priority service to spa owners; cross-sell replacement parts, chemicals, and accessories via recurring orders.
Partnership opportunities Explore exclusive partnerships with manufacturers and suppliers to secure promotions, financing options, and co-branded marketing; consider expanding product assortment beyond Hot Spring spas to related pool care products.