Small shop growth Target Horton Plumbing for affordable SMB marketing and digital presence optimization, leveraging their current tech stack (Shopify/WooCommerce, Google Cloud, Office 365) and low revenue to offer scalable, cost-effective growth solutions.

Digital efficiency Offer modernization and conversion enhancements using Microsoft Advertising, Google Analytics (Clarity), and KnowBe4 for security training to improve lead capture, site performance, and user engagement on their online presence.

Security awareness Position employee training and cybersecurity services to address risk from elsewheres in the tech stack, suggesting a security maturity plan tailored for small construction businesses with remote access and client data handling.

Partner in growth Propose bundled solutions combining e-commerce optimization, cloud collaboration, and CRM/marketing automation to support potential service expansion beyond plumbing into broader home services or maintenance offerings.

Competitive edge Highlight opportunities to outpace local peers by deploying targeted digital advertising and customer experience improvements, leveraging insights from existing platforms to win more residential customers in Weatherford and surrounding areas.