HookLogic, Inc. (Acquired by Criteo in 2016) Email Format
Advertising ServicesTexas, United States11-50 Employees
HookLogic, Inc., previously an independent company in the advertising services sector, was acquired by Criteo in 2016. The firm is based in Texas, with an address in Dallas, and operates within the broader digital advertising ecosystem where performance marketing and measurement of post-click return are central to its mandate. As a subsidiary, its profile now aligns with Criteo's global footprint, which includes a large workforce and a diverse advertiser base across multiple regions. The historical focus of HookLogic centered on enabling advertisers to optimize and measure outcomes within retail media contexts, contributing to a portfolio that emphasizes ROI transparency and scalable personalized marketing.