Event Growth Strategy Scale the Honorine St. Jude Golf Classic by offering a comprehensive event tech package that streamlines ticketing, sponsorship sales, on site check in, and donor payments. With a lean team, automation and managed services can reduce manual workload while improving attendee experience and net proceeds. Propose an all in one solution including ticketing, sponsor management, CRM integration, payments, and reporting to accelerate growth.

Sponsorship Optimization Focus on sponsorship management software that automates tier creation, invoicing, dashboard reporting, and renewal workflows. This helps the small team secure more sponsor commitments, demonstrate ROI to sponsors, and increase revenue per event. Include CRM and marketing automation integrations to keep sponsors engaged for future years.

Donor Engagement Improve donor acquisition and retention with modern donation forms and recurring giving capabilities, coupled with automated thank yous and stewardship emails. Given the current WordPress and Gravity Forms setup, propose an upgrade path and CRM integration to lift gift size and donor lifetime value.

Tech Modernization Review and upgrade the tech stack to boost reliability and security. Recommendations include optimizing WordPress performance, updating or replacing older JavaScript frameworks, and ensuring analytics with GA4 and Google Tag Manager. Provide ongoing maintenance to minimize downtime for annual events.

Data Analytics Offer a data and analytics service to unify donor and event data, build donor journey dashboards, and measure campaign ROI. Provide data migration, segmentation, and reporting to help the team make smarter decisions and attract sponsors and donors more effectively.