Insights

Membership Upsell Opportunity to promote Plus Membership and bundled discounts to current HomeMembership customers, highlighting enhanced value through exclusive discounts, insurance bundling, and expanded coverage options to increase average revenue per user.

Bundled Insurance Sales potential in cross-selling HomeMembership with Nationwide home insurance and auto protection policies, leveraging existing discounts to deepen customer adhesion and reduce churn.

Cost Transparency Highlight clear terms and customizable coverage to attract customers dissatisfied with opaque policies, offering tailored add-ons to match specific home systems and preventive maintenance needs.

Digital Engagement Leverage tech stack signals (Facebook Pixel, forms, reCAPTCHA) to retarget visitors and nurture leads who visit product pages, pricing, or coverage details to improve conversion rates.

Market Credibility A+ BBB rating and recent product expansion provide talking points for enterprise and broker partnerships, supporting outreach to agents, lenders, and service networks seeking trusted home protection solutions.

HomeMembership Tech Stack

HomeMembership uses 8 technology products and services including Cloudflare Web Optimizations, WordPress, Shopify, and more. Explore HomeMembership's tech stack below.

HomeMembership's Email Address Formats

HomeMembership uses at least 1 format(s):
HomeMembership Email FormatsExamplePercentage
FLast@homemembership.comJDoe@homemembership.com
100%

Frequently Asked Questions

What is HomeMembership's official website and social media links?

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HomeMembership's official website is homemembership.com and has social profiles on LinkedIn.

How much revenue does HomeMembership generate?

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As of August 2026, HomeMembership's annual revenue is estimated to be $10M - $25M.

What is HomeMembership's NAICS code?

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HomeMembership's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does HomeMembership have currently?

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As of August 2026, HomeMembership has approximately 8 employees across 1 continents, including North America. Key team members include Social Media Manager: J. P.Advisor Principal - Price Point Insurance Services: B. S.Virtual Office Assistant: G. P.. Explore HomeMembership's employee directory with LeadIQ.

What industry does HomeMembership belong to?

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HomeMembership operates in the Insurance industry.

What technology does HomeMembership use?

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HomeMembership's tech stack includes Cloudflare Web OptimizationsWordPressShopifyWooCommerceMailgunMicrosoft 365HighLevelGravity Forms.

What is HomeMembership's email format?

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HomeMembership's email format typically follows the pattern of FLast@homemembership.com. Find more HomeMembership email formats with LeadIQ.

When was HomeMembership founded?

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HomeMembership was founded in 2011.
HomeMembership logo

HomeMembership

InsuranceKentucky, United States2-10 Employees

HomeMembership, formerly AIRECS Insurance and Home Warranty, operates in the home protection and insurance space from Louisville, Kentucky. The company offers a home membership program designed to shield homeowners from unexpected repair costs by covering appliances, plumbing, heating and cooling, and other home systems, with a co-pay model intended to reduce long-term out-of-pocket expenses. It distinguishes itself by providing clear coverage terms, optional add-on bundled coverage, and access to exclusive members-only discounts at various retailers, alongside the option to bundle with Nationwide home insurance and auto protection policies. The business targets homeowners seeking predictable protection for home systems and the potential cost savings associated with bundled discounts. A recent development noted is the launch of a Plus Membership plan in June 2026, signaling an expansion of its membership offerings. HomeMembership operates in the insurance and home warranty sector and is based in Louisville, Kentucky, with a small team indicated by its company size.

Section iconCompany Overview

NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2011
Employees
2-10

Section iconFunding & Financials

  • $10M - $25M

    HomeMembership's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    HomeMembership's revenue is estimated to be in the range of $10M - $25M

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