Insights

Growth opportunities Canada’s leading reverse mortgage provider with substantial revenue and a large customer base serving 55+ presents cross-sell potential to financial planning and retirement services partners, eldercare networks, and housing-related service providers seeking integrated solutions.

Strategic partnerships Recent and ongoing partnerships with mortgage, medical alert, and caregiving organizations indicate openness to channel collaborations; leverage these networks to introduce complementary financial products, wealth management services, and caregiving finance solutions.

Executive leadership New CEO appointment and a high-profile Chief Medical Commentator signal a focus on governance, strategic clarity, and customer health outcomes; engage in executive discussions to align product roadmaps with evolving senior care trends and regulatory expectations.

Technology readiness A diverse tech stack including AWS, Power Apps, Salesforce, and data platforms suggests scalability for lender digital experiences; propose modernization partnerships, data analytics services, and customer self-service enhancements to improve loan origination and risk management.

Market positioning As the national, federally regulated specialty bank for Canadians 55+, HEB occupies a unique niche in retirement housing equity; explore strategic alliances with housing, caregiving, and insurance partners to expand product adoption and geographic reach.

Similar companies to HomeEquity Bank

HomeEquity Bank Tech Stack

HomeEquity Bank uses 8 technology products and services including Taboola, Microsoft Power Apps, Amazon Web Services, and more. Explore HomeEquity Bank's tech stack below.

Media & News

HomeEquity Bank's Email Address Formats

HomeEquity Bank uses at least 5 email formats:
HomeEquity Bank Email FormatsExamplePercentage
FLast@homequitybank.caJDoe@homequitybank.ca
77%
First.Last@homequitybank.caJohn.Doe@homequitybank.ca
20%
Last@homequitybank.caDoe@homequitybank.ca
3%
FLast@heb.caJDoe@heb.ca
100%
FLast@homeequitybank.caJDoe@homeequitybank.ca
100%

Frequently Asked Questions

What is HomeEquity Bank's phone number?

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You can contact HomeEquity Bank's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is HomeEquity Bank's official website and social media links?

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HomeEquity Bank's official website is homeequitybank.ca and has social profiles on LinkedIn and Crunchbase.

How much revenue does HomeEquity Bank generate?

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As of October 2026, HomeEquity Bank's annual revenue is estimated to be $500M - $1B.

What is HomeEquity Bank's NAICS code?

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HomeEquity Bank's NAICS code is 52 - Finance and Insurance.

How many employees does HomeEquity Bank have currently?

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As of October 2026, HomeEquity Bank has approximately 504 employees across 4 continents, including North America, Asia and Africa. Key team members include Chief Product Officer: C. C., Chief People And Culture Officer: S. D. and Chief Information Security Officer: M. Z. Explore HomeEquity Bank's employee directory with LeadIQ.

What industry does HomeEquity Bank belong to?

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HomeEquity Bank operates in the Financial Services industry.

What technology does HomeEquity Bank use?

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HomeEquity Bank's tech stack includes Taboola, Microsoft Power Apps, Amazon Web Services, Microsoft SharePoint, Salesforce, Postman, Microsoft SQL Server and PostgreSQL.

What is HomeEquity Bank's email format?

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HomeEquity Bank's email format typically follows the pattern of FLast@homequitybank.ca. Find more HomeEquity Bank email formats with LeadIQ.

How much funding has HomeEquity Bank raised to date?

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As of October 2026, HomeEquity Bank has raised $120K in funding. The last funding round occurred on Aug 28, 2017 for $120K.

When was HomeEquity Bank founded?

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HomeEquity Bank was founded in 1986.
HomeEquity Bank logo

HomeEquity Bank

Financial ServicesOntario, Canada501-1000 Employees

HomeEquity Bank is a Canadian financial services institution that specializes in reverse mortgages. It stands as the country’s original and leading national provider of this product, with more than four decades of experience. It is the only federally regulated bank focused on Canadians aged 55 and older, offering its CHIP Reverse Mortgage to help homeowners access home equity while remaining in their homes for purposes such as daily living, supporting family needs, or planning a legacy.

Headquartered in Toronto, Ontario, the bank positions itself within the financial services sector as a niche lender serving the 55+ homeowner market. In January 2026, HomeEquity Bank appointed Yousry Bissada as President and CEO, signaling a leadership transition. This focus aligns with aging-in-place and wealth-management needs that view home equity as a strategic resource for Canadians in later life.

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
1986
Employees
501-1000

Section iconFunding & Financials

  • $120K

    HomeEquity Bank has raised a total of $120K of funding over 2 rounds. Their latest funding round was raised on Aug 28, 2017 in the amount of $120K as a Debt Financing.

  • $500M - $1B

    HomeEquity Bank's revenue is estimated to be in the range of $500M - $1B

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