Strong Canadian footprint Leverage Home Hardware’s nationwide reach of nearly 1,000 stores to cross-sell maintenance and renovation solutions, targeting independent Dealer-Owners across provinces with region-specific promotions.

Professional networking Target Dealer-Owners with bundled training, marketing support, and distribution capabilities highlighted by their state-of-the-art distribution system to upsell supply chain services and private-label products.

Awards and credibility Use recognition as Canada’s Best Employers and top corporate culture honors to position value-added partnerships and vendor programs focusing on reliability, employee engagement products, and branded campaigns.

Digital adoption Capitalize on existing tech stack (Power Platform, Wix eCommerce, Mailchimp, ServiceNow, Teams) to offer integrated marketing automation, CRM-enhanced order management, and digital storefront enhancements for Dealer-Owners.

Community and growth Align with community initiatives and school board partnerships to present CSR-aligned solutions, sponsorship opportunities, and family-friendly promotions that drive store traffic and local sales.