Enterprise reach Hitachi Data Systems UK serves large enterprises with a customer base including more than 70% of the Fortune 100 and more than 80% of the Fortune Global 100, indicating a strong target for high-value IT solutions, data management, and analytics offerings.

Acquisition momentum The 2015 acquisition of Pentaho signals an emphasis on big data analytics and data integration, presenting an opportunity to cross-sell advanced analytics, BI, and IoT-enabled data services to their enterprise clients.

Cost and agility focus With a positioning around improving IT costs and agility, there is potential to upsell optimization services, cloud orchestration, storage efficiency, and workload modernization to reduce TCO for large IT environments.

Scale and leverage As a 10001+ employee organization within a technology services realm, there is capacity for scalable services, managed offerings, and large-scale deployments that can be paired with partnerships in data center consolidation and hybrid cloud strategies.

Global competitor landscape The company operates in a space with major industry players and peers with substantial revenue and footprints; prospects can be engaged with differentiated value around reliability, secure data services, and Hitachi’s reputation to win enterprise contracts against competitors.