SMB Core Focus Small and medium businesses in the Salem/Keizer area rely on Hicks Technology for proactive managed IT services, indicating steady recurring revenue potential from ongoing IT support, security, and system reliability engagements.

Security & Compliance A proven emphasis on security, privacy, and reliability, plus a history of software update development to address exploits, positions Hicks as a trusted partner for firms prioritizing risk management and regulatory readiness.

Proactive Managed Services Discretionary value through proactive monitoring and a predictable, cost-effective fee model enables upsell opportunities for added services such as advanced threat monitoring, backup enhancements, and cloud collaboration tools.

Enterprise Experience Experience serving larger enterprises (IBM, Kroger, Nationwide Insurance) can be leveraged to target mid-market firms seeking enterprise-grade IT management with personalized service and reliable SLAs.

Technology Stack Fit Existing tech stack including Microsoft 365, Google Analytics, and WordPress suggests upsell potential around modern collaboration, cybersecurity hardening, website optimization, and performance monitoring for clients.