IP specialization Target tech-focused IP firms and in-house tech teams that require patent preparation, prosecution, and licensing expertise for software, hardware, and AI-related inventions, leveraging Hickman Becker Bingham Ledesma LLP’s deep computer science background.

USPTO fluency Position as the go-to counsel for navigating evolving USPTO procedures for software and business method patents, appealing to startups and established tech firms facing complex examination paths.

Silicon Valley niche Emphasize proximity and specialization in Silicon Valley IP needs, courting tech startups, accelerators, and venture-backed companies seeking rapid, precise IP protection and strategic portfolio development.

Mid-market fit Highlight an affordable, boutique alternative with deep technical expertise for mid-sized tech companies that don’t require or can’t justify large top-tier firm engagements, offering scalable IP services.

Tech-savvy branding Leverage the firm’s engineers-turned-attorneys and industry experience in marketing materials to attract clients seeking practical, technically informed counsel for complex software and hardware IP matters.