Growth focus Hey Frankie is an e commerce marketing agency specializing in paid social, email, SMS, and strategy, with a revenue range of 10M-25M, indicating room to expand service offerings and higher value retainers through integrated campaigns.

Midmarket potential With 11-50 employees and a structured tech stack, Hey Frankie targets mid-sized ecommerce brands; ideal sales angle is upselling advanced analytics, experimentation frameworks, and cross channel attribution to help scale client ROAS.

Tech enablement Utilizes platforms such as LinkedIn Ads, Google Fonts API, YouTube, and AWS, suggesting opportunities to pitch performance marketing optimization, creative testing, and data-driven dashboards that leverage their existing tech investments.

Win back leverage As a results-driven agency, there is potential to propose performance-based pricing, retainers tied to KPIs, or expanded SMS/email automation programs to deepen client relationships and increase lifetime value.

Market positioning Operating in the competitive advertising services space with a solid revenue footprint, Hey Frankie can be introduced to mid-market ecommerce brands within the same verticals as their client list, emphasizing proven ROAS improvements and scalable campaigns.