AI Platform Hexion is developing an AI and data platform to deliver continuous, real-time optimization across customer operations, led by senior leadership. This creates sales opportunities for AI-enabled formulations optimization, predictive maintenance, supply-chain visibility, and IoT-enabled process control across adhesives and performance materials. There is potential to partner on data integration, sensors, and analytics that plug into their existing tech stack such as Azure Databricks and Cognite Data Fusion.

Strategic JV Hexion formed a strategic joint venture with CitroTech focused on environmentally-safe fire inhibitor solutions, opening doors to cross-sell opportunities with adhesives and performance materials in safety-critical industries like construction and automotive. This can expand addressable markets and enable joint product development and go-to-market programs.

Sustainability Lead Hexion emphasizes sustainability and resource preservation, with partnerships in bio-renewables to preserve natural adhesive properties of lignin. This positions Hexion to target green procurement programs and offer eco-friendly adhesives and bio-based resins as differentiators in bids and RFPs.

Leadership Momentum Recent leadership appointments in commercial and procurement signal a sharpened focus on sales execution, pricing strategies, and supply chain reliability. This presents procurement and field teams with entry points to discuss long-term supply agreements, tiered pricing, and value-based partnerships.

Asset & Focus Strategic asset divestitures indicate a refocused portfolio around core adhesives and performance materials. For sales opportunities, engage on supply continuity, alternative sourcing, and value-added services to customers in markets affected by asset sales or transitions.