Insights

Local leadership Herald-Whig is a long-standing, family-owned newspaper with deep community roots in Quincy, IL, suggesting strong local trust and potential for location-based advertising partnerships, sponsored content, and community-focused campaigns.

Mid-market scale With 11-50 employees and annual revenue in the one to ten million range, the Herald-Whig represents a mid-market publisher profile likely to benefit from scalable digital advertising packages, programmatic solutions, and bundled media services.

Digital stack Current tech usage includes WordPress, Google Workspace, Google AdSense, Taboola, Snowplow, and WhatsApp Business, indicating openness to digital monetization, audience growth partnerships, and data-driven ad solutions.

Monetization initiatives Recent launches such as a utility payment service and sleep therapy program demonstrate willingness to monetize non-traditional services; potential for sponsored content, native ads, or affiliate-style programs tied to local services.

Leadership transitions New publishers and editors named in 2021–2022 suggest evolving strategic direction; opportunity to engage via executive outreach for premium advertising, sponsorship deals, and long-term content marketing collaborations.

Similar companies to Herald-Whig

Herald-Whig Tech Stack

Herald-Whig uses 8 technology products and services including Amazon Advertising, Google AdSense, Taboola, and more. Explore Herald-Whig's tech stack below.

Herald-Whig's Email Address Formats

Herald-Whig uses at least 2 email formats:
Herald-Whig Email FormatsExamplePercentage
FLast@whig.comJDoe@whig.com
97%
FirstLas@whig.comJohnDoe@whig.com
3%

Frequently Asked Questions

What is Herald-Whig's official website and social media links?

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Herald-Whig's official website is whig.com and has social profiles on LinkedIn.

How much revenue does Herald-Whig generate?

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As of September 2026, Herald-Whig's annual revenue is estimated to be $1M - $10M.

What is Herald-Whig's SIC code and NAICS code?

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Herald-Whig's SIC code is 3999 - Manufacturing Industries, Not Elsewhere Classified and NAICS code is 51111 - Newspaper Publishers.

How many employees does Herald-Whig have currently?

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As of September 2026, Herald-Whig has approximately 37 employees across 1 continents, including North America. Key team members include President: L. B., Director Of Business Administration: K. B. and Production Services Manager: B. F. Explore Herald-Whig's employee directory with LeadIQ.

What industry does Herald-Whig belong to?

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Herald-Whig operates in the Newspaper Publishing industry.

What technology does Herald-Whig use?

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Herald-Whig's tech stack includes Amazon Advertising, Google AdSense, Taboola, Snowplow, WordPress, Osano, Google Workspace and WhatsApp Business.

What is Herald-Whig's email format?

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Herald-Whig's email format typically follows the pattern of FLast@whig.com. Find more Herald-Whig email formats with LeadIQ.
Herald-Whig logo

Herald-Whig

Newspaper PublishingIllinois, United States11-50 Employees

The Herald-Whig is a local newspaper based in Quincy, Illinois, owned by Quincy Media, Inc. It traces its lineage to early Adams County publications, with roots dating back to The Illinois Bounty Land Register and a first combined edition published in 1926 after a series of mergers. The publication emphasizes journalistic excellence and aims to inform readers about critical issues, propose solutions, and present a range of viewpoints through its opinion pages.

The Herald-Whig positions itself as a community leader, engaging with organizations and causes to enhance regional life and maintain editorial and financial independence based on fairness, accuracy, and reliability. In August 2023, the Herald-Whig launched a payment service for utility and trash customers, reflecting a broader effort to serve the needs of its local audience. It seeks to serve both customers and employees, stressing service quality and teamwork.

Section iconCompany Overview

Website
whig.com
SIC Code
3999 - Manufacturing Industries, Not Elsewhere Classified
NAICS Code
51111 - Newspaper Publishers
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Herald-Whig's revenue is estimated to be in the range of $1M - $10M

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