Global Reach Independent Irish-owned firm with strong local footprint and strategic affiliate relationship as the Irish Affiliate of BCW, offering potential to expand client reach leveraging European and global PR capabilities.

Growth Hiring Recent hires in finance, operations and senior account management indicate organizational scaling and increasing service capacity, suggesting readiness for larger client engagements and onboarding of complex accounts.

Digital Capabilities Tech stack includes Google Ads Tracking, WordPress, Google Tag Manager and other web analytics tools, presenting opportunities to cross-sell digital PR, performance marketing integration, and analytics-driven campaigns.

Seminars & Education Summer Seminars program launched with AI and podcasting topics signals thought leadership and potential for training partnerships, events-based lead generation, and executive-level client engagement.

Mid-market Focus Company size and revenue range position Heneghan as a fit for mid-market Irish and international brands seeking strategic communications, with opportunities to upsell integrated PR, crisis comms, and corporate storytelling services.