Small hospital Target a very small hospital/clinic model in Salem with personalized outreach highlighting cost-effective Care Management and agile IT integration, given their lean team and low revenue profile.

Revenue focus Position value-added services and partnerships that improve operational efficiency and patient throughput to help reach higher revenue milestones while remaining mindful of their current <$1M revenue.

Tech footprint Leverage familiarity with WordPress, Google Cloud and basic analytics to offer scalable, affordable IT and digital marketing solutions, as well as data reporting improvements tailored to small healthcare providers.

Competitive landscape Differentiate from larger peers like Compass Oncology by offering flexible engagement models, rapid deployment, and cost-conscious solutions that fit the needs of a smaller oncology-focused practice.

Growth opportunities Explore partnerships around patient access, scheduling optimization, telehealth enablement, and revenue cycle support to drive patient volumes while aligning with their specialty in hematology and oncology.