Insights

Balanced Creative Target mid-sized brands and healthcare-focused clients by emphasizing Helen + Gertrude’s integrated approach that blends data-driven insights with creative execution, positioning the agency as a partner that breaks silos between creative and media for measurable impact.

Awards Credibility Leverage recent recognitions (Communicator Awards, Telly Award, health and wellness campaigns) to shorten buyer skepticism and accelerate conversations with marketing leaders seeking proven creative excellence and award-winning storytelling.

Growth Readiness With revenue in the 10M-25M band and a growing team, present capabilities for scale and program governance, offering retainer and project-based engagements that align with expanding marketing demands without overextending resources.

Healthcare & Equity Highlight involvement in health equity and clinical trials communications to attract healthcare brands and patient-centric initiatives seeking ethical storytelling, regulatory compliance, and inclusive campaigns.

Operational Excellence Promote strong project management leadership and process clarity as a differentiator for complex campaigns, offering to optimize timelines, budgets, and cross-team collaboration for enterprise clients and partner networks.

Similar companies to Helen + Gertrude

Helen + Gertrude Tech Stack

Helen + Gertrude uses 8 technology products and services including Google Ads, Twitter Ads, Amazon Web Services, and more. Explore Helen + Gertrude's tech stack below.

Media & News

Helen + Gertrude's Email Address Formats

Helen + Gertrude uses at least 2 email formats:
Helen + Gertrude Email FormatsExamplePercentage
First@hg.agencyJohn@hg.agency
92%
FLast@hg.agencyJDoe@hg.agency
8%

Frequently Asked Questions

What is Helen + Gertrude's official website and social media links?

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Helen + Gertrude's official website is hg.agency and has social profiles on LinkedIn.

How much revenue does Helen + Gertrude generate?

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As of September 2026, Helen + Gertrude's annual revenue is estimated to be $10M - $25M.

What is Helen + Gertrude's SIC code and NAICS code?

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Helen + Gertrude's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Helen + Gertrude have currently?

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As of September 2026, Helen + Gertrude has approximately 37 employees across 1 continents, including North America. Key team members include Director Client Services: B. B., Strategic Account Manager: A. C. and Senior Designer: K. R. Explore Helen + Gertrude's employee directory with LeadIQ.

What industry does Helen + Gertrude belong to?

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Helen + Gertrude operates in the Advertising Services industry.

What technology does Helen + Gertrude use?

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Helen + Gertrude's tech stack includes Google Ads, Twitter Ads, Amazon Web Services, WordPress, StackAdapt, Figma, Webflow and Vimeo.

What is Helen + Gertrude's email format?

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Helen + Gertrude's email format typically follows the pattern of First@hg.agency. Find more Helen + Gertrude email formats with LeadIQ.

When was Helen + Gertrude founded?

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Helen + Gertrude was founded in 2016.
Helen + Gertrude logo

Helen + Gertrude

Advertising ServicesNew York, United States11-50 Employees

Helen + Gertrude is an advertising services agency based in Rochester, New York. The firm emphasizes a balanced approach to creative and media, integrating data and insights at every step to develop branded content and campaigns, rather than prioritizing one channel over another. This philosophy aims to align creative work with measurable results for clients, using a process that seeks to break down traditional silos between creative and media planning.

With a focus on developing solutions for clients across healthcare and related sectors, the agency highlights a commitment to impactful storytelling and purposeful communication. The company’s recent activity includes leadership changes and participation in industry events, as well as recognition for its work in health and wellness campaigns. Helen + Gertrude operates in the advertising services industry and is located at 127 Railroad Street, Suite 210, Rochester, NY 14609.

Section iconCompany Overview

Website
hg.agency
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Helen + Gertrude's revenue is estimated to be in the range of $10M - $25M

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