Local Market Focus Established Raypak boiler and water heater wholesaler in San Diego with strong contractor relationships; expansion opportunities with local installers, property managers, and service companies to grow recurring sales.

Digital Commerce Opportunity Active Shopify presence indicates potential to scale B2B online sales, backed by targeted SEO, local Google Maps optimization, and digital marketing to reach more plumbing and HVAC professionals.

Lean Ops Upsell Small team size (2–10 employees) suggests need for scalable sales support and CRM; cross-sell with related products, maintenance parts, and service programs to improve order value.

Financial Growth Potential Revenue range of 1–10 million places the company in a mid-tier wholesale segment; explore volume pricing, exclusive Raypak distribution terms, and financing options with suppliers to boost margins.

Competitive Edge Local delivery speed, deep Raypak focus, and long-standing market presence can be leveraged as competitive differentiators against broader distributors; partner with manufacturers for exclusive SKUs or fast replacement parts.