Market Fit Target oil and gas clients and related industrial markets that rely on engineering and sales-driven solutions, leveraging HBR Holding Brasil’s consolidated portfolio (HBR, Oceânica, Tegris, Ener, Refrisat, Air Delivery) to offer integrated service packages.

Digital Readiness Leverage existing tech stack (SAP, iCIMS, SOLIDWORKS, Shopify/WooCommerce, Microsoft 365, SendGrid, LinkedIn Insight Tag) to accelerate CRM-driven outreach, quote generation, e-commerce enablement, and online product showcasing for faster deals with industrial buyers.

Mid Market Expansion Position as a consolidated, multi-brand supplier in the mid-market oil and gas segment with revenue in the higher six-figure to seven-figure range, focusing on expansion into adjacent industrial markets identified by the current portfolio.

Growth Signals Highlight a diversified, multi-brand portfolio and established engineering and sales focus as a differentiator to win new projects, cross-sell across brands, and upsell higher-value engineering services to existing clients.

Analytics Opportunity Utilize SAP and data tools to build a customer analytics program that profiles project sizes, industry segments, and purchasing cycles, enabling targeted campaigns and proactive outreach to key accounts.