Market leadership Global coating and digital embellishment leader with 75+ years of experience and a track record of thousands of installations across commercial print, packaging, and converting—a strong credibility signal for upsell of premium systems and service contracts.

Awarded quality Recent success at FSEA Gold Leaf Awards and Print Embellishment Conference demonstrates high-performance outcomes and industry recognition, providing a powerful case study basis for expanding into new print operations and creditable demos for prospective clients.

Digital embellishment growth Active development of digital embellishment platforms and sample kits (Out of This World Embellishments) plus partnerships with Taktiful and Dscoop indicate expanding opportunities for cross-selling digital finishing enhancements and tied services to existing customers.

Collaborative ecosystem Strategic partnerships with HP, Dscoop, and Taktiful reinforce credibility and potential for joint campaigns, co-marketing, and bundled solutions aimed at printers seeking scalable, innovative embellishment capabilities.

Mid-market focus Company size (51-200 employees) and revenue range ($25M-$50M) align with mid-market printers looking to upgrade coating and embellishment systems, presenting footholds for introductions to decision-makers in operations, procurement, and technical roles.