Strategic CFO hire Recent appointment of Elena Jasvoin as CFO and Executive Committee member signals an emphasis on financial governance, potential budget expansion, and scalable IT investments. Position this as an opportunity to discuss enterprise-grade IT services, cost optimization, and procurement processes.

Mid-sized IT focus Hapimag AG operates in IT Services and IT Consulting with a small-to-mid market profile (11-50 employees). This suggests needs for scalable, cost-efficient IT solutions, managed services, and cloud or automation tools that fit a lean organizational footprint.

Sustainability minded Historical initiatives like the Hapimag environmental tips and Honesty Shop indicate a sustainability or ESG-conscious customer base. Propose green IT options, energy-efficient hosting, and reporting capabilities that align with their environmental goals.

Guest experience tech There is a track record of implementing guest experience enhancements (survey solutions for resorts, reviews, and “magic moments”). This points to upsell opportunities in customer feedback platforms, data analytics, and integrated CRM solutions to optimize service delivery.

Global vendor potential With a presence in Madrid and partnerships like ReviewPro to elevate stay experiences, Hapimag may value scalable, cross-border IT services, analytics, and integrated SaaS solutions that support multi-site operations and unified reporting.