Insights

Boutique scale Groundwork Strategies is a small, agile PR and communications firm with 2-10 employees and a focused leadership team, presenting a selling point for personalized, high-touch services to niche clients seeking attentive campaign management and tailored outreach.

Mission aligned The company emphasizes safeguarding communities and driving equity, offering a compelling value proposition for nonprofits, social impact projects, and C-suite clients prioritizing purpose-driven communications and reputation campaigns.

Experienced leadership Led by Tricia Mueller and Michelle McCormick with decades of campaign and business-building experience, the firm can pitch high-impact, result-oriented strategies to organizations seeking seasoned opinion-shaping partners.

Tech stack leverage Utilize their existing tools (WordPress, Google Workspace, analytics platforms) to offer integrated digital PR, content marketing, and performance measurement packages that demonstrate ROI to potential clients.

Financial potential With reported revenue between ten and twenty-five million dollars, Groundwork Strategies represents a credible partner for mid-market entities and larger social impact programs seeking reputable, trusted PR support.

Similar companies to Groundwork Strategies

Groundwork Strategies Tech Stack

Groundwork Strategies uses 8 technology products and services including Microsoft Clarity, iCIMS, WordPress, and more. Explore Groundwork Strategies's tech stack below.

Groundwork Strategies's Email Address Formats

Groundwork Strategies uses at least 1 email format:
Groundwork Strategies Email FormatsExamplePercentage
First@groundworkstrategies.orgJohn@groundworkstrategies.org
100%

Frequently Asked Questions

What is Groundwork Strategies's official website and social media links?

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Groundwork Strategies's official website is groundworkstrategies.org and has social profiles on LinkedIn.

How much revenue does Groundwork Strategies generate?

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As of September 2026, Groundwork Strategies's annual revenue is estimated to be $10M - $25M.

What is Groundwork Strategies's NAICS code?

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Groundwork Strategies's NAICS code is 54182 - Public Relations Agencies.

How many employees does Groundwork Strategies have currently?

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As of September 2026, Groundwork Strategies has approximately 5 employees across 1 continents, including North America. Key team members include Vice President Campaigns, Policy And Strategy: K. W., Vp Of Public Affairs: J. H. and Founding Partner: M. M. Explore Groundwork Strategies's employee directory with LeadIQ.

What industry does Groundwork Strategies belong to?

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Groundwork Strategies operates in the Public Relations and Communications Services industry.

What technology does Groundwork Strategies use?

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Groundwork Strategies's tech stack includes Microsoft Clarity, iCIMS, WordPress, Google Workspace, jQuery, jQuery Migrate, Vimeo and Piwik PRO Core.

What is Groundwork Strategies's email format?

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Groundwork Strategies's email format typically follows the pattern of First@groundworkstrategies.org. Find more Groundwork Strategies email formats with LeadIQ.

When was Groundwork Strategies founded?

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Groundwork Strategies was founded in 2016.
Groundwork Strategies logo

Groundwork Strategies

Public Relations and Communications ServicesNew Jersey, United States2-10 Employees

Groundwork Strategies is a small public relations and communications firm based in Haddonfield, New Jersey. The company directs campaigns and influences public opinion for clients pursuing community-centered goals, emphasizing projects that improve safety and equity. Founded in 2016 by Tricia Mueller and Michelle McCormick, two women with decades of experience in advocacy and business, the firm operates with a hands-on, collaborative approach aimed at delivering tangible results. The team’s compact size reflects a focused practice that tackles demanding assignments with a DIY spirit and a commitment to kindness.

The firm seeks opportunities that will benefit communities and explicitly declines work that conflicts with that aim. Its stated goal is to help clients build stronger communities and a brighter future for all, positioning Groundwork Strategies within the public relations and communications services landscape as a partner for mission-driven campaigns.

Section iconCompany Overview

NAICS Code
54182 - Public Relations Agencies
Founded
2016
Employees
2-10

Section iconFunding & Financials

  • $10M - $25M

    Groundwork Strategies's revenue is estimated to be in the range of $10M - $25M

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