Groove Guild

MusiciansNew York, United States2-10 Employees

Groove Guild is a New York City-based firm that operates in the music industry, offering a range of services designed to integrate music more deeply into commercial and creative projects. The company describes itself as a tight, well-connected guild of creatives, producers, and composers who collaborate with agencies, brands, and entertainment properties to develop and execute music-driven visions. Its offerings include original music, arranging, supervision, licensing and negotiation, sound design, music procurement, songwriting, and sonic branding, reflecting an emphasis on connecting a broad ecosystem of artists and recordings to client needs. With a focus on maximizing music’s impact within the overall process, Groove Guild positions itself as a collaborative partner that can navigate the diverse and evolving landscape of music across genres and projects. Recent developments noted include partnerships and expansion of a music branding division through alliances with Sonic Lens and Crossfade Partners, as reported in 2021. The company indicates it serves a range of clients by leveraging deep industry relationships, multidisciplinary talent, and access to a large catalog of recordings and original works.

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