Regional Collaboration Target Greater Licking County CVB for partnerships with regional tourism boards and local attractions to co-promote bundles and cross-sell packages to visitors, leveraging their proximity to Columbus and emphasis on weekend getaways.
Technology Utilization Leverage their tech stack (WordPress, AWS, RSS, MySQL, Elementor) to propose scalable digital marketing services, website optimization, and data-driven analytics to boost online bookings and content distribution.
Revenue Growth With revenue in the mid-range and a very lean staff, offer white-label or outsourced marketing, content creation, and campaign management to accelerate growth without adding headcount.
Tourism Partnerships Position curated experiences with hotels, bed and breakfasts, and local attractions (indoor water parks, golf, factory tours) to create exclusive packages that increase average booking value and length of stay.
Sustainability & Experience Highlight sustainable and unique travel experiences in Licking County to attract niche traveler segments seeking authentic getaways, allowing you to upsell premium experiences and memorable itineraries.