Craft Distillery Small-batch, award-winning spirits with a focus on high quality and traditions. Potential sales angle: premium retailers and boutique bars seeking craft authenticity and limited releases.

Product Expansion Active new product launches including Junipre zero-proof botanical spirit and Sans zero-alcohol line. Opportunity to upsell to retailers and on-premise accounts seeking trending nonalcoholic options.

Milwaukee Presence Strong local brand with Milwaukee Record Brandy release and regional partnerships. Leverage local distribution networks, taprooms, and event partnerships to boost visibility and cross-sell to nearby markets.

Digital Stack Uses modern e-commerce and marketing tools (Cloudinary, Toast POS, WordPress ecosystem). Potential to optimize online ordering, event ticketing, and in-store promotions for increased foot traffic.

Growth Signals Revenue in the established range with multiple product lines and collaborations (BREWery partners, nonalcoholic line, and branded spirits). Opportunities for wholesale expansion to retailers and hospitality groups seeking diverse, craft-forward portfolios.