National scale Graphcom combines local service with RR Donnelley’s national footprint, suggesting a sales angle focused on mid-market customers seeking nationwide print programs, centralized project management, and scalable fulfillment capabilities.

Comprehensive offerings With capabilities spanning commercial offset, digital printing, mailing, large-format, and fulfillment, there are cross-sell opportunities to existing clients across multiple print and logistics needs, increasing average order value.

Sustainability edge Certified with Forestry Stewardship Council, American Forests, Green Partners, and Rainforest Alliance positions Graphcom to target ESG-conscious brands and agencies prioritizing sustainable print supply chains.

Revenue potential Current revenue is in the mid-range of the segment; targeting growth through enterprise accounts, e-commerce packaging, and high-volume direct mail could expand wallet share with manufacturers, retailers, and marketing firms.

Proximity advantage Small to mid-size local account teams combined with RR Donnelley’s national reach enables rapid response, personalized service, and efficient logistics—positioning Graphcom for time-critical print and fulfillment projects.