Expanding Digital Platform Good Sam's recent launch of RV.com demonstrates a strategic focus on strengthening its online presence, presenting an opportunity to offer digital marketing, website optimization, and online advertising solutions tailored to enhance user engagement and drive bookings.
Growing Membership & Community With a community of millions of travelers and ongoing initiatives like the Good to Go sweepstakes, there is potential to develop subscription services, membership upgrades, or loyalty programs that increase customer retention and lifetime value.
Partnership Expansion The collaboration with camping and RV resort operators, exemplified by the new partnership with Campland on the Bay, indicates opportunities in B2B solutions such as resort management software, booking systems, or co-marketing efforts to attract more RV travelers.
Market & Event Engagement Recent marketing campaigns—including sweepstakes and events—highlight avenues for experiential marketing, promotional campaigns, or monetized contest management services aimed at boosting user activity and brand loyalty.
Infrastructure & Support Services Given the focus on roadside assistance and insurance services, there are opportunities to provide tech solutions such as telematics, IoT integration, or customer service platforms that support and expand Good Sam’s core mobility and safety offerings.
$100M$250M
$25M$50M
$100M$250M
$1M$10M
$50M$100M
$250M$500M
$1B$10B
$50M$100MGood Sam uses 8 technology products and services including Trident AB, Google Ads, Rakuten, and more. Explore Good Sam's tech stack below.
| Good Sam Email Formats | Percentage |
| First.Last@goodsam.com | 47% |
| FLast@goodsam.com | 5% |
| FirstL@goodsam.com | 1% |
| First.Last@goodsam.com | 47% |
RetailKentucky, United States201-500 Employees
57 years ago, a community of drivers came together to help each other explore 15,000 miles of brand new highway. They placed a simple sticker on their RVs: Good Sam. Today that sticker has grown into a network of millions of fellow travelers sharing the same belief that we'll go further together. We continue to champion the heritage of the open road. Roadside assistance. Insurance. Campgrounds. With Good Sam, you're good to go.
Funding & FinancialsGood Sam's revenue is estimated to be in the range of $50M$100M
Funding & FinancialsGood Sam's revenue is estimated to be in the range of $50M$100M
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