Strategic Partnerships GO Topeka collaborates with major regional players like The J.M. Smucker Co. and JEDO, signaling a readiness to partner on economic development initiatives. Sales opportunities exist in offering regional growth programs, grant support platforms, or co-branded workforce initiatives.

Economic Growth Focus With a mission centered on county-wide economic growth for businesses and residents, there is strong demand for services that accelerate business attraction, retention, and local entrepreneurship—ideal for tailored economic development solutions, market intelligence, and small business support products.

Asset Investment Recent facility expansion investments and performance-based incentives indicate openness to infrastructure and real estate initiatives, incentives management, and project-based funding programs that could benefit from a vendor ecosystem or technology platforms to track outcomes.

Equity and Inclusion Appointment of a Director of Equity and Business Development and involvement in inclusion-focused events suggests opportunities for DEI-oriented outreach, supplier diversity programs, and inclusive workforce solutions for regional employers.

Technology Stack Utilizes a modern tech stack (WordPress, Shopify, HubSpot, Salesforce Marketing Cloud, Google Cloud, Hotjar, Vimeo) which presents opportunities to upsell integrations, data analytics, marketing automation enhancements, and digital experience improvements for stakeholder engagement.