Market Niche GhoSt Augustine specializes in unique paranormal and ghost tours, attracting tourism-focused customers seeking immersive experiences, presenting opportunities for partnership with hospitality, event planners, and local attractions.
Digital Engagement With an active online presence utilizing platforms like Facebook, YouTube, and a website built on WordPress Multisite, there is potential to enhance digital marketing services and social media campaigns to further boost customer engagement and bookings.
Revenue Potential Operating within the entertainment and tourism sector with estimated revenues between one and ten million dollars, GhoSt Augustine may be looking to expand tour offerings or develop new revenue streams through sponsorships or collaborative events.
Operational Scale With a small team of 11 to 50 employees, there is scope for technology solutions that improve tour management, booking systems, and customer communication, enabling growth without expanding the core team significantly.
Experience Differentiation Offering a diverse range of tours, including haunted pub tours, hearse rides, and paranormal investigations, opens avenues for creating premium or themed packages and expanding into related entertainment services targeting paranormal enthusiasts.