Portable Growth Gamry’s January 2025 PAL portable potentiostat launch signals growing demand for field-ready electrochemical instruments. This creates sales opportunities with academic labs and industrial R&D teams needing compact instruments and offers cross-sell potential to existing customers for accessories and multi-channel configurations.

Battery Market The December 2024 NOVONIX collaboration on Electrochemical Impedance Spectroscopy shows strong alignment with battery R&D. Target customers include battery developers and energy storage labs; position impedance spectroscopy solutions across PAL, Reference 600+ and related accessories to win these opportunities.

Global Channel Direct US sales and distributors in about 40 territories provide scalable reach. Expand through regional partners with co-marketing, localized support, and channel-focused promotions to universities, government labs, and private industry worldwide.

Trusted Quality The SelectScience Seal of Quality for the Reference 600+ potentiostat reinforces credibility in procurement conversations. Leverage this to justify value, promote service plans, calibration services, and extended warranties to convert opportunities.

Cross Sell Opportunities The broad application footprint across corrosion, materials testing, batteries, catalysis, biological analysis, sensors and basic research enables cross-sell of instruments, holders, and accessories such as eight channel systems for impedance measurements in labs and industry.