Niche nonprofit focus Target the firm’s strength in nonprofit and church law to offer scalable compliance, governance, and regulatory services for associations, charities, and religious organizations, positioning as a trusted partner for mission-driven clients.

Intellectual property leverage Identify opportunities in trademark and copyright prosecution, licensing, and litigation services for media-focused clients and organizations with in-house content, leveraging their existing practice areas to cross-sell IP support.

Technology modernization Propose digital transformation and cybersecurity offerings aligned with their tech stack (WordPress, WP Engine, Datadog, etc.) to improve client portals, data protection, and online operations for clients managing online ministries, broadcasts, or memberships.

Growth through ownership Capitalize on recent ownership additions to position the firm for broader leadership and client expansion; offer targeted advisory services for succession planning, governance, and strategic growth to attract nonprofit entities seeking long-term stability.

Mid-market expansion Focus on mid-market organizations and networks that require a combination of nonprofit, communications, and business law expertise; present bundled service packages (compliance, IP, personnel, and contracts) to drive cross-selling and larger engagement sizes.