Insights

Sponsorship ROI Game Theory combines patented sponsorship measurement technology with advisory services to turn sponsorship spend into measurable business value, creating a compelling value proposition for brands and properties seeking defensible ROI.

Acquisition Momentum Recent strategic acquisition of MVPindex positions Game Theory to broaden capabilities in sponsorship measurement, enabling cross-sell opportunities with existing clients and expanding footprint in the sponsorship analytics market.

Market Positioning With a clear focus on turning data into actionable strategy, target prospects include brands, rights holders, and properties aiming to move beyond instinct-based decisions toward data-driven negotiation and optimization.

Financial Profile Revenue range of 25 to 50 million with 27 million in funding indicates a scalable platform, making a strong case for enterprise-level partnerships and potential Co-Sell arrangements with large advertising and sports properties.

Tech & Talent Leveraging cloud-based and collaboration tools within the Google ecosystem suggests opportunities to integrate with existing martech stacks and offer scalable deployment for mid-market to enterprise clients seeking reproducible sponsorship insights.

Game Theory Tech Stack

Game Theory uses 4 technology products and services including Google Cloud DNS, Google Domains, Google Workspace, and more. Explore Game Theory's tech stack below.

  • Google Cloud DNS
    Domain Name Services
  • Google Domains
    Domain Name Services
  • Google Workspace
    Email
  • Google Search Console
    Web Analytics

Game Theory's Email Address Formats

Game Theory uses at least 2 format(s):
Game Theory Email FormatsExamplePercentage
FLast@mvpindex.comJDoe@mvpindex.com
82%
First@mvpindex.comJohn@mvpindex.com
9%
Last@mvpindex.comDoe@mvpindex.com
8%
LF@mvpindex.comDJ@mvpindex.com
1%

Frequently Asked Questions

What is Game Theory's phone number?

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You can contact Game Theory's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Game Theory's stock symbol?

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Game Theory is a publicly traded company; the company's stock symbol is PMVP.

What is Game Theory's official website and social media links?

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Game Theory's official website is gametheoryinc.com and has social profiles on LinkedInCrunchbase.

How much revenue does Game Theory generate?

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As of July 2026, Game Theory's annual revenue is estimated to be $25M - $50M.

What is Game Theory's SIC code NAICS code?

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Game Theory's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Game Theory have currently?

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As of July 2026, Game Theory has approximately 136 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: A. F.Senior Director, Digital Media: M. D.Technical Project Manager: L. P.. Explore Game Theory's employee directory with LeadIQ.

What industry does Game Theory belong to?

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Game Theory operates in the Advertising Services industry.

What technology does Game Theory use?

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Game Theory's tech stack includes Google Cloud DNSGoogle DomainsGoogle WorkspaceGoogle Search Console.

What is Game Theory's email format?

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Game Theory's email format typically follows the pattern of FLast@mvpindex.com. Find more Game Theory email formats with LeadIQ.

How much funding has Game Theory raised to date?

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As of July 2026, Game Theory has raised $27M in funding. The last funding round occurred on Jun 26, 2023 for $20M.

When was Game Theory founded?

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Game Theory was founded in 2012.
Game Theory logo

Game Theory

Advertising ServicesTexas, United States51-200 Employees

MVPindex offers a software platform that enables brands, properties, and agencies to quantify the value of partnerships, sponsorships, and activations by providing an integrated view across broadcast, streaming, social, digital, audio, in-venue, and on-location touchpoints. The platform integrates with existing processes to automate a service-heavy industry and improve efficiency. It presents a transparent methodology and supports comprehensive performance analysis and valuation at both individual partner and portfolio levels, including branded and unbranded content, attributable audiences, broadcast presence, and activations.

Based in Austin, Texas, MVPindex operates in software development and serves brands, properties, and agencies seeking objective data to evaluate marketing initiatives. A notable recent development is the 2023 strategic partnership with the National Hockey League.

Section iconCompany Overview

Phone number
SIC Code
8742 - Management Consulting Services
Stock Symbol
PMVP
NAICS Code
541613 - Marketing Consulting Services
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $27M

    Game Theory has raised a total of $27M of funding over 2 rounds. Their latest funding round was raised on Jun 26, 2023 in the amount of $20Mas a series_b.

  • $25M - $50M

    Game Theory's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $27M

    Game Theory has raised a total of $27M of funding over 2 rounds. Their latest funding round was raised on Jun 26, 2023 in the amount of $20Mas a series_b.

  • $25M - $50M

    Game Theory's revenue is estimated to be in the range of $25M - $50M

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