Insights

Growing Audience G2 Esports boasts a substantial global fanbase exceeding 40 million followers across regions including EMEA, North America, Asia, and Latin America. This high engagement presents significant opportunities for brands seeking direct access to diverse, passionate audiences through sponsorships, advertising, and branded content integration.

Strategic Partnerships The company's recent collaborations with major brands like Logitech, Red Bull, Mastercard, and fashion labels such as Ralph Lauren highlight its effectiveness in attracting premium partners. This trend indicates potential for targeting similar high-end brands seeking to leverage esports for innovative marketing campaigns.

Expanding Game Portfolio G2’s recent ventures into League of Legends and VALORANT, coupled with new team launches like G2 NORD, showcase its expanding footprint in competitive gaming. Partnering with G2 could offer marketing opportunities across multiple popular esports titles and regional leagues, maximizing visibility in key markets.

Content and Media Expansion The launch of initiatives such as Red Aura, an online comic series, and collaborations with popular anime franchises demonstrate G2’s focus on multimedia and entertainment content. This opens avenues for content-driven marketing, merchandise collaborations, and IP licensing deals targeting younger, media-savvy demographics.

Financial Growth Potential With estimated revenues between $25 million and $50 million and a funding base of $62 million, G2 Esports is positioned for further expansion and innovation. Businesses offering technology, gaming peripherals, and lifestyle products can explore collaborative opportunities aligned with G2’s growth trajectory in esports and entertainment sectors.

G2 Esports Tech Stack

G2 Esports uses 8 technology products and services including Open Graph, WordPress, Cart Functionality, and more. Explore G2 Esports's tech stack below.

  • Open Graph
    Content Management System
  • WordPress
    Content Management System
  • Cart Functionality
    E-commerce
  • React
    Javascript Frameworks
  • Rebuy Engine
    Personalization
  • WP Engine
    Platform As A Service
  • Google Tag Manager
    Tag Management
  • HTTP/3
    Web & Portal Technology

Media & News

G2 Esports's Email Address Formats

G2 Esports uses at least 1 format(s):
G2 Esports Email FormatsExamplePercentage
First.Last@g2esports.comJohn.Doe@g2esports.com
78%
First@g2esports.comJohn@g2esports.com
13%
First.Middle@g2esports.comJohn.Michael@g2esports.com
6%
Last@g2esports.comDoe@g2esports.com
3%

Frequently Asked Questions

Where is G2 Esports's headquarters located?

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G2 Esports's main headquarters is located at 1 Schellingstraße Berlin, Berlin 10785 Germany. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is G2 Esports's official website and social media links?

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G2 Esports's official website is g2esports.com and has social profiles on LinkedInCrunchbase.

What is G2 Esports's SIC code NAICS code?

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G2 Esports's SIC code is 7372 - Prepackaged Software NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does G2 Esports have currently?

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As of February 2026, G2 Esports has approximately 233 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: A. D.Coo: P. M.Chief Operating Officer: S. R.. Explore G2 Esports's employee directory with LeadIQ.

What industry does G2 Esports belong to?

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G2 Esports operates in the Entertainment Providers industry.

What technology does G2 Esports use?

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G2 Esports's tech stack includes Open GraphWordPressCart FunctionalityReactRebuy EngineWP EngineGoogle Tag ManagerHTTP/3.

What is G2 Esports's email format?

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G2 Esports's email format typically follows the pattern of First.Last@g2esports.com. Find more G2 Esports email formats with LeadIQ.

How much funding has G2 Esports raised to date?

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As of February 2026, G2 Esports has raised $62M in funding. The last funding round occurred on Dec 01, 2020 for $10M.

When was G2 Esports founded?

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G2 Esports was founded in 2015.

G2 Esports

Entertainment ProvidersBerlin, Germany201-500 Employees

G2 is the most entertaining esports organization in the world – end of discussion. Known for having the best players and rosters, the company has dominated the global stage since its inception in 2015, securing countless major tournament victories, several industry awards and exciting partnership collaborations in the process. Entertainment is the essence of everything G2 does, with the esports brand rated number one for social engagement through multiple regions worldwide.
During its eight years of domination, G2 has built a global fanbase of over 40 million fans spanning EMEA, North America, Asia and Latin America. Boasting an Instagram following of 1.3 million and Twitter followers in excess of 1.2 million, the G2 community follows every twist and turn of the most captivating stories created by the organization within the esports scene and beyond.
International household name brands are increasingly recognising the opportunities that esports can offer to tap into an engaged new audience and are partnering with G2 as a credible way to be part of this movement. G2 currently counts the likes of Logitech, Red Bull, Herman Miller, Oakley, Ralph Lauren, Jägermeister and Mastercard amongst its strategic commercial partners.
Over 150 players, content creators, and employees are at the heart of G2, taking the team from an esports brand at its core to a global, recognisable, lifestyle and entertainment brand.

Section iconCompany Overview

Headquarters
1 Schellingstraße Berlin, Berlin 10785 Germany
SIC Code
7372 - Prepackaged Software
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2015
Employees
201-500

Section iconFunding & Financials

  • $62M

    G2 Esports has raised a total of $62M of funding over 3 rounds. Their latest funding round was raised on Dec 01, 2020 in the amount of $10Mas a financing round.

  • $25M$50M

    G2 Esports's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $62M

    G2 Esports has raised a total of $62M of funding over 3 rounds. Their latest funding round was raised on Dec 01, 2020 in the amount of $10Mas a financing round.

  • $25M$50M

    G2 Esports's revenue is estimated to be in the range of $25M$50M

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