Outdoor smart tvs Target premium outdoor entertainment buyers by highlighting Furrion's Aurora Full Sun Pro Series 4K LED Outdoor TV and Aurora Partial-Sun 2 4K models, focusing on rugged outdoor performance and sun-friendly technology to drive cross-sell with outdoor furniture, awnings, and lighting partners.

Solar and off-grid Position Furrion’s Lumina solar-powered retractable awnings and solar-powered features as a gateway product for customers seeking off-grid living and energy efficiency, enabling partnerships with RV aftermarket, marine, and tiny home channels seeking integrated solar solutions.

Integrated control Leverage the Josh.ai partnership to offer advanced outdoor voice and smart control capabilities, targeting luxury outdoor living installations, high-end integrators, and hospitality venues looking for seamless voice-enabled control of entertainment and climate components.

Premium ecosystems Sell Furrion as a premium, energy-efficient technology ecosystem for RVs, boats, and backyards by bundling appliances, observation systems, and entertainment solutions, and pursuing cross-sell with Lippert Components distributors and luxury hospitality clients.

Channel expansion Explore partnerships with luxury technology representatives (e.g., Phoenix Marketing Group) and custom installers to expand market reach, focusing on high-end installers, marine and RV dealers, and outdoor living retailers to accelerate adoption of Furrion’s integrated outdoor tech stack.