Insights

Product Innovation Frieda's consistently introduces new and unique fruit and vegetable varieties, such as Passion Fruit three-packs and Fire Dragons dragon fruit, creating opportunities to target specialty and health-conscious grocers seeking exclusive product offerings.

Market Expansion Recent participation in industry events like the IFPA show and strategic partnerships, including collaborations with plant-based influencers, indicate Frieda's ongoing efforts to expand its market reach and build relationships with health-focused and innovative distribution channels.

Brand Recognition Multiple awards and impactful marketing campaigns, including Women's History Month promotions, position Frieda’s as a trusted and forward-thinking brand, appealing to retailers looking to strengthen their brand portfolio with reputable partners.

Technological Edge Implementation of advanced systems such as Amazon ALB, PWA, and Google Tag Manager demonstrates Frieda’s commitment to operational efficiency and enhanced digital marketing capabilities, providing a competitive edge in online and retail sales channels.

Growth Potential With revenues estimated between $25M and $50M and a dedicated focus on innovative produce, Frieda's offers significant expansion opportunities for distributors and retailers looking to differentiate their offerings with high-quality, unique produce items.

Frieda's Branded Produce Tech Stack

Frieda's Branded Produce uses 8 technology products and services including Facebook Pixel, JSON-LD, jQuery Migrate, and more. Explore Frieda's Branded Produce's tech stack below.

  • Facebook Pixel
    Analytics
  • JSON-LD
    Javascript Frameworks
  • jQuery Migrate
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • PWA
    Miscellaneous
  • Ubuntu
    Operating Systems
  • Google Tag Manager
    Tag Management
  • Nginx
    Web Servers

Media & News

Frieda's Branded Produce's Email Address Formats

Frieda's Branded Produce uses at least 1 format(s):
Frieda's Branded Produce Email FormatsExamplePercentage
First.Last@friedas.comJohn.Doe@friedas.com
74%
Last@friedas.comDoe@friedas.com
18%
First-Last@friedas.comJohn-Doe@friedas.com
7%
First@friedas.comJohn@friedas.com
1%

Frequently Asked Questions

Where is Frieda's Branded Produce's headquarters located?

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Frieda's Branded Produce's main headquarters is located at 1765 West Penhall Way Anaheim, California 92801 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Frieda's Branded Produce's phone number?

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You can contact Frieda's Branded Produce's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Frieda's Branded Produce's official website and social media links?

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Frieda's Branded Produce's official website is friedas.com and has social profiles on LinkedIn.

How much revenue does Frieda's Branded Produce generate?

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As of February 2026, Frieda's Branded Produce's annual revenue is estimated to be $272K.

What is Frieda's Branded Produce's NAICS code?

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Frieda's Branded Produce's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Frieda's Branded Produce have currently?

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As of February 2026, Frieda's Branded Produce has approximately 41 employees across 2 continents, including North AmericaEurope. Key team members include Owner: P. R.Director Of Business Development: J. E. H.Director Of Global Procurement & Business Development: S. R.. Explore Frieda's Branded Produce's employee directory with LeadIQ.

What industry does Frieda's Branded Produce belong to?

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Frieda's Branded Produce operates in the Food and Beverage Services industry.

What technology does Frieda's Branded Produce use?

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Frieda's Branded Produce's tech stack includes Facebook PixelJSON-LDjQuery MigrateAmazon ALBPWAUbuntuGoogle Tag ManagerNginx.

What is Frieda's Branded Produce's email format?

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Frieda's Branded Produce's email format typically follows the pattern of First.Last@friedas.com. Find more Frieda's Branded Produce email formats with LeadIQ.

When was Frieda's Branded Produce founded?

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Frieda's Branded Produce was founded in 1962.

Frieda's Branded Produce

Food and Beverage ServicesCalifornia, United States11-50 Employees

Frieda’s Branded Produce has been inspiring colorful, healthy and delicious eating for families, and food lovers everywhere since 1962. We market and distribute more than 100 different varieties of fruits and vegetables to supermarkets, foodservice, and wholesalers across North America.

Founded by produce industry trailblazer Dr. Frieda Rapoport Caplan, subject of the 2015 documentary “Fear No Fruit,” we have introduced more than 200 unique fruits and vegetables to the U.S. marketplace from kiwifruit to dragon fruit and from Stokes Purple® sweet potatoes to habanero peppers.

Find Frieda’s on Facebook, @FriedasProduce, and Friedas.com.

Inspire. Taste. Love.

Section iconCompany Overview

Headquarters
1765 West Penhall Way Anaheim, California 92801 United States
Phone number
NAICS Code
722 - Food Services and Drinking Places
Founded
1962
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Frieda's Branded Produce's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Frieda's Branded Produce's revenue is estimated to be in the range of $25M$50M

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