Historic Luxury Leverage French Lick Resort's award-winning historic hotels and status as a top historic resort to position premium meeting, event, and corporate retreat packages to luxury-focused clients seeking distinctive venues.

Gaming and Entertainment Capitalizing on the casino component and recent betting partnerships, propose integrated hospitality and entertainment bundles for conferences, incentives, and player events that combine lodging, golf, spa, and casino experiences.

Golf Tourism Promote golf-centric itineraries around The Pete Dye and Donald Ross courses to target golf groups, associations, and corporate teams, highlighting high-profile rankings and year-round access.

Funding & Grants Highlight available grants and funding opportunities tied to conference tourism to attract association meetings, nonprofits, and regional organizers seeking financial support for events.

Strategic Partnerships Explore co-marketing and access agreements with online betting platforms, travel aggregators, and regional tourism boards to broaden distribution channels and drive inbound inquiries from key markets.