Growing Customer Base With over 2,000 customers and 25 years of experience, Freestyle Solutions demonstrates strong market presence and customer trust, indicating potential for upselling or cross-selling additional features and integrations to existing clients.

Emphasis on Integration Recent launches of Shopify integration and advanced order processing modules suggest a focus on expanding compatibility with popular ecommerce platforms, opening opportunities to target online retailers seeking seamless multi-channel order management.

Cloud and On-Premise Flexibility Offering scalable cloud and on-premise solutions positions Freestyle to address diverse client needs, making it a candidate for tailored solutions in different retail segments seeking flexible inventory and order management systems.

Focus on E-Commerce Trends The company's initiatives, including holiday order management resources and new features, indicate a proactive approach to e-commerce seasonality challenges, making it appealing to ecommerce companies aiming to optimize holiday sales periods.

Market Positioning Operating within an industry alongside competitors like ShipStation and ChannelAdvisor suggests opportunities for strategic partnerships or positioning services to stand out as a mid-market-focused, affordable enterprise solution for high-growth retailers.