Customization potential Leverage their in-house design and personalization capabilities to upsell advanced foil stamping, Repoussé, and full-color customization across additional product lines and events.

Design services Target their newly launched graphic design service to offer complementary design packages, conversion-focused marketing materials, and ready-to-use templates for clients seeking turnkey event branding.

Expansion opportunities Position strategic partnerships for broader product adoption beyond invitations and napkins, such as branded staff gifts, packaging, and corporate event materials to tap into mid-market and bridal segments.

Digital commerce Capitalize on their online tools and recent feature launches by offering add-ons like design reviews, expedited production, and white-label options to increase order value and repeat purchases.

Financial readiness With estimated revenue in the mid-range and recent growth features, propose bundled offerings, volume discounts, and loyalty programs to drive larger, recurring orders from event planners and venues.