Corporate Wellness Target small- to mid-sized employers with FORME’s scalable 1:1 live virtual training and hardware bundle as a turnkey employee wellness program. Emphasize accessibility, remote coaching, measurable engagement, and potential ROI from reduced gym costs and improved productivity.

Hardware Partnerships Leverage Studio and Lift hardware to create channel partnerships with fitness studios, hotels, and retailers seeking unique at-home fitness experiences. Propose co-branded hardware bundles and white-label digital programming to extend reach.

Data Driven Personalization Highlight FORME’s tech stack and analytics to offer personalized workout plans, progress dashboards, and trainer matchmaking. Position as a data-forward wellness platform for employers, insurers, and wellness programs seeking measurable outcomes.

Influencer Network Expand reach through trainer talent and content creators via YouTube and the app, establishing an affiliate program and revenue-share deals with top fitness influencers to drive acquisition and retention.

Market Differentiation Differentiate by offering a premium, tech-enabled coaching ecosystem that combines hardware, software, and programming. Target lifestyle brands for co-marketing and cross-sell opportunities to reach audiences aligned with peers like Outdoor Voices and Alo Yoga.