Insights

Market Position South Africa presence with over 10 years in mall-based retail indicates established regional footprint and potential for expansion partnerships, franchise opportunities, or co-locations with mall tenants to drive omni-channel experiences.

GrowthLevers Revenue in the mid-range and mid-market brand positioning suggests opportunities to upsell premium pieces, capsule collections, or loyalty-driven campaigns with localized marketing to increase average order value in the SA market.

TechEnablement Active tech stack including Shopify, BigCommerce, AdRoll, and customer intelligence tools supports targeted digital campaigns and scalable e commerce operations—a basis for partnership in marketing tech services, CRM optimization, and analytics consulting.

OperationsFit Mid-sized employee base and global brand backing imply capacity for B2B collaborations in store operations, visual merchandising, and training programs to enhance in-store experience and reduce turnover in South Africa.

CompetitiveLandscape Comparable regional peers with similar revenue ranges point to a need for differentiated promotions, exclusive collections, or cross-brand events to capture market share and drive foot traffic from competitors.

Similar companies to Forever New

Forever New Tech Stack

Forever New uses 8 technology products and services including AdRoll, Hotjar, Zendesk, and more. Explore Forever New's tech stack below.

Forever New's Email Address Formats

Forever New uses at least 1 email format:
Forever New Email FormatsExamplePercentage
First.Last@forevernew.co.zaJohn.Doe@forevernew.co.za
100%

Frequently Asked Questions

What is Forever New's official website and social media links?

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Forever New's official website is forevernew.co.za and has social profiles on LinkedIn.

How much revenue does Forever New generate?

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As of October 2026, Forever New's annual revenue is estimated to be $10M - $25M.

What is Forever New's NAICS code?

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Forever New's NAICS code is 44-45 - Retail Trade.

How many employees does Forever New have currently?

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As of October 2026, Forever New has approximately 301 employees across 5 continents, including Africa, Oceania and Asia. Key team members include Chief Digital Officer: M. B., Head Of Human Resources: L. U. and Digital Marketing Manager: G. N. S. M. Explore Forever New's employee directory with LeadIQ.

What industry does Forever New belong to?

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Forever New operates in the Retail industry.

What technology does Forever New use?

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Forever New's tech stack includes AdRoll, Hotjar, Zendesk, Shopify, BigCommerce, Amazon Simple Email Service, Mimecast and Mautic.

What is Forever New's email format?

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Forever New's email format typically follows the pattern of First.Last@forevernew.co.za. Find more Forever New email formats with LeadIQ.

When was Forever New founded?

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Forever New was founded in 2006.
Forever New logo

Forever New

RetailWestern Cape, South Africa201-500 Employees

Forever New is a retail fashion brand that originated in Melbourne, Australia, and is known for wearable, timeless collections that celebrate modern femininity. It targets women seeking outfits that make them feel beautiful and confident for everyday moments as well as milestones such as graduations, first dates, interviews, or travel. Forever New South Africa has operated for more than ten years and runs stores in South Africa's top shopping malls, including locations in Cape Town, Western Cape.

Behind the brand is a team consisting of fashion enthusiasts, designers, and in-store experts who collaborate to help customers refine their personal style. The company sits in the retail sector and maintains a global brand identity with a local footprint in South Africa. It is a mid-sized operation, reflecting a substantive but focused workforce.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2006
Employees
201-500

Section iconFunding & Financials

  • $10M - $25M

    Forever New's revenue is estimated to be in the range of $10M - $25M

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