Strong Member Base With a dedicated membership of professional nurses across Florida, the Florida Nurses Association offers access to a broad and engaged professional audience, presenting opportunities for targeted outreach and partnership initiatives.
Digital Engagement The company's utilization of modern digital tools such as Amazon Web Services, Google Analytics, and Microsoft 365 indicates an emphasis on online engagement, making digital marketing and technology solutions highly relevant for their operational needs.
Financial Scope Operating within a revenue range of 10 to 25 million dollars, the association has substantial financial resources, enabling investment in advanced solutions, member programs, and advocacy efforts.
Market Positioning As the only organization representing all nursing specialties in Florida, they serve as a key influencer in healthcare policy and regulation, offering avenues for strategic collaborations with healthcare technology, education, and policy firms.
Regional Focus Serving the Florida region with a nationwide presence through the American Nurses Association, the company offers scalable opportunities for regional and national solution deployment, including advocacy tools, member benefit programs, and digital platforms.